Merit, the platform that transforms everyday content into relevant, engaging, and high-performing marketing assets to drive recruitment and retention goals, is pleased to announce the addition of DePauw University, Trevecca Nazarene University, Northampton Community College, Adelphi University, and Saint Francis University (PA) to its client base.
DePauw University, Trevecca Nazarene University, Northampton Community College, Adelphi University, and Saint Francis University (PA) join hundreds of other colleges in the country already using Merit’s software platform to scale efforts to tell more personalized stories about student achievement and connect those stories to key audiences like high schools, community newspapers, state legislators, friends and family and more.
This follows Merit’s recent addition of a media monitoring service to its arsenal of features. Now, clients can actively see the reach and ROI of their stories right in the Merit app.
“‘Relevance is the key word in marketing today, and these new clients are at the cutting edge of that trend,” said Colin Mathews, president of Merit. “We’re honored to support their efforts to make their messages meaningful through personal, relevant content delivered to passionately engaged audiences.”