HOW IT WORKS

 
 
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Transform your content

Transform content that you’re already posting online and in social media into dozens, hundreds or even thousands of personalized stories in just minutes:

  • Enrollment

  • Dean’s List

  • Graduation

  • Study-abroad

  • Athletics

 
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Target your stories

Merit automatically targets your stories to relevant audiences by combining your data with our managed databases:

  • Students

  • Parents and family

  • Local media

  • Social media

  • High schools

  • Government reps

 

Share your stories

Merit enables audiences to easily share your stories with their networks organically increasing your reach by 10x on average.

43% percent of students are more likely to choose a school when learning about it from family and friends on social media.

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Drive traffic to your website

Merit drives all of the interest generated by your stories back to your own website where audiences can learn more about your institution

Bates College saw a 600% increase in web traffic after publishing their Merit Dean's List.

 

 

a single unified platform

 
 
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Merit for Students

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Press Release Distribution

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Media Monitoring

 

Features Overview

 
 
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Content Creation

Easily create personalized or general interest stories to share with audiences in just minutes.

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Content Discovery

A.I. powered tools surface content to share with your audiences.

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Managed Databases

Merit manages media, government, and high school contacts. We keep everything up to date so you don’t have to.

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Hometown News

Reach students’ hometown communities no matter where they’re from.

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Targeting/
Distribution

Merit matches content to the most relevant audiences automatically and handles all the distribution for you.

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Social Integration

Automatically share stories with your own social channels. Watch your audiences share more with our quick social buttons.

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Landing
Pages

Direct thousands of Merit generated page views back to your .edu website.

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Analytics/
Reporting

View and share detailed reports that measure the reach and engagement generated from your stories.

 

Over 330+ colleges and
universities TRUST MERIT

 
 

ALEXANDRA JACOBS WILKE, DIRECTOR OF PUBLIC RELATIONS | SUNY POTSDAM