Reputation Is Everything

Reputation is Everything

A reputation is the most valuable marketing asset you have. Personal relevance drives word-of-mouth among influencers, and reputation marketing creates that relevance. 

Merit Makes It Relevant

Merit Makes it Relevant

Merit’s reputation marketing platform builds and sustains engagement with audiences who influence the decisions that drive recruiting, retention, and more.

Relevance Drives Results

Relevance Drives Results

Institutions use Merit for 400% higher engagement, personal storytelling to key stakeholders, and creating a positive reputation outside of traditional funnel.

Andy Ellis

By using Merit, in just one year we reached more than 1,800 newspapers. We couldn’t have imagined doing that before. Just 34 Merit stories generated 6,500+ press releases and let us publicly recognize tens of thousands of students.

Andy Ellis, Director of University RelationsTroy University
Aaron Street

Merit has opened our eyes to so many new opportunities to highlight the students, their accomplishments, and their community involvement efforts. We have a limited marketing budget and staff, but Merit has helped SAU get priceless publicity. Thank you Merit!

Aaron Street, Marketing & Media RelationsSouthern Arkansas University
Jim Stellar

Merit is quickly becoming a critical strategy for how we tell the story of our institution. Our students are doing amazing things and we want to ensure that our most important audiences are hearing about their accomplishments. With Merit, we can clearly demonstrate what it means to be part of a comprehensive public research university community.

Jim Stellar, ProvostUniversity at Albany
Jeff Harmon

One of the best things for SEMO is that Merit helps us automate a lot of the processes of getting our brand and our students successes out in front of their own constituents, their own families, their own communities. That’s great for us and recruiting, and also great for the students and their families. I think they are really proud of it.

Jeff Harmon, Executive Director of University Communications & MarketingSoutheast Missouri State University
Juanita Lee

We have a huge online program, with students from every state except for two. Before Merit, there was just no way to reach that far. For us to be able to recognize all our students in their hometowns is huge. The exposure that comes with that is just not something we’d be able to get in other ways.

Juanita Lee, Communications ManagerBismarck State College
Gwen Larson

My phone is ringing off the hook from legislators who have received Merit emails about students in their districts. I LOVE getting our student accomplishments in front of lawmakers, especially in the face of dwindling public support for education.

Gwen Larson, Director of Media Relations & MarketingEmporia State University

Hundreds of institutions rely on Merit

James Madison University

James Madison University

With more than a quarter of its undergraduate students from out-of- state, JMU needed to…

Northland Pioneer College

Northland Pioneer College

Faced with unprecedented defunding from the Arizona legislature, Northland Pioneer College needed to find a…

Bob Jones University

Bob Jones University

How can a mission-driven university challenge misperceptions and cultivate a strong brand that demonstrates—to employers…

West Kentucky Community And Technical College

West Kentucky Community and Technical College

With a top strategic initiative of supporting student success, the Office of Marketing and Communications…

Rochester Institute Of Technology

Rochester Institute of Technology

RIT has entered the 21st century by launching several Ph.D. programs, growing enrollment to be among…

Miami University

Miami University

Telling the story of one of the nation's original "Public Ivy" universities is an endeavor…

Rensselaer Polytechnic Institute

Rensselaer Polytechnic Institute

With a rigorous academic curriculum, Rensselaer Polytechnic Institute’s student-athletes know they must make the grade…

University Of Findlay

University of Findlay

At the University of Findlay, experiential learning outside the classroom is just as important as…

Enhance your organization’s reputation with meaningful, relevant storytelling. Get a demo of Merit today.