Valdosta State University Automates Its Entire Media Communications Strategy

In 2015, Valdosta State University faced a challenge as it had limited resources and staff. This posed a problem for its central marketing office and its ability to showcase the appeal of attending VSU. To maintain effective communications and media relations, VSU decided to automate as much content as possible while still having a maximum impact. That's when they brought in Merit to help. Discover how Merit assisted VSU in automating its media relations strategy to counteract its limited resources and staff.